Pet Stop® walks customers through pet fence training with GentleSteps™

Pet Stop, the fastest growing professionally installed dog fence brand has introduced GentleSteps, the perfect marriage of soft touch training methods and the latest product technology that quickly and easily introduces pets to their new pet fencing system.
MORGANTOWN, PA (April 15, 2008) – Keeping pets safe in the yard and away from danger doesn’t have to be difficult or stressful. All dog fence systems rely on a special training collar that emits a brief and harmless static correction as a deterrent to leaving the safety of the yard which may be stressful for some animals, particularly shy and sensitive pets. To reduce the stress associated with introducing pets to their new fence, Pet Stop Pet Fence Systems has introduced the new GentleSteps training method.
GentleSteps training is the perfect marriage of product technology and the latest soft touch training method to quickly and easily familiarize dogs with their new fencing system. GentleSteps training is the modern and incremental training program that reduces problems more commonly associated with traditional containment training by using barely perceptible levels of collar stimulation, just a tickle, during the critical training phase.
While it is undeniable that many individuals have contributed to the development of this unique training protocol, the behavior expert most credited with this revolutionary low stress training technique is professional trainer and Pet Stop dealer Rich Weinssen of Hidden Fence of New Jersey. As a founding member of the International Association of Canine Professionals, Mr. Weinssen believes in a humane approach to pet training and saw the opportunity to develop a low stress approach by using a slow and gradual increase in correction, supplemented by frequent training sessions.
The new Pet Stop system has literally thousands of personalized adjustments, including the ultra-low levels needed for GentleSteps training. This exclusive programming capability enables Pet Stop professionals to teach pets their new boundaries quickly and most important – happily.
“I’m really surprised it took the industry this long to adopt a standardized training protocol that ensures both the pet’s safety and happiness,” Said Blaine Bacher, V.P. of Sales for Pet Stop. “GentleSteps training makes the process easier and more fun for the family too.” After pets are safe and comfortable behind their new fence, higher levels can be used to help even the most committed escape artist to resist the many natural distractions that might jeopardize their safety such as squirrels, bikes or speeding cars.

Perimeter Technologies patents improved battery
for Invisible Fence® customers.

Perimeter Technologies has redesigned and patented an improved version of the once exclusive Invisible Fence Power Cap®, providing customers of the nation’s largest and best known professionally installed dog fence company a less expensive but substantially better battery replacement alternative.
MORGANTOWN, PA (April 17, 2008) – If anyone knows how large and important the Invisible Fence® market is it would be founder John Purtell, now President of Perimeter Technologies. “I’m not sure anyone knows any better what products and services best serve this exclusive customer base.” Said Mr. Purtell “The original replacement battery was designed to ensure our product’s performance and keep the pet safe, first and foremost however that didn’t mean that there was not room for improvement.”
To help improve the battery Purtell called on an expert, Scott Touchton, the previous Chief Engineer of Invisible Fence and the person who managed the team who invented the original Power Cap®. Scott Touchton, who joined John Purtell at Perimeter Technologies said, “Our goal was to eliminate mechanical failures, so we focused on improving the contact design for better conductivity. We also wanted the product to be more rugged and fire proof, given the recent problems with china batteries.” The result was a power source that was designed to delight the pet owner and guaranteed to last longer than the original design.
“We are proud to come out with an aftermarket product that consumers can have complete confidence is equal to or better than the original. The Perimeter battery patent on the improvements speaks for itself.” said Curt McLay, Vice President of Marketing. “We also knew there was an opportunity to cut the consumer a price break.” Perimeter Technologies replacement batteries for Invisible Fence collars R21 and R51 can be purchased for up to half of the original installed dealer price.